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The Women’s POV on How to Kill a Sale

After more than a decade interviewing women about their sales experiences, I’ve heard the good, the bad and the ugly. And while there is no single, sure-fire way to make a sale, there are certain common factors that can derail one . Because women drive the majority of consumer spending with their buying power and influence, their perspectives on the customer experience are important for anyone in sales. In that spirit, here are three sales “killers” that any salesperson – male or female – should avoid at all costs. Are they the only ones? No. But they’re a good start.

Read the full article on Forbes.com ›

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